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Dr. Frank Lampe
Online Marketing for Products and Services that Require Explanation: A Guide
Companies with products or services that require explanation, such as the software provider Salesforce, benefit enormously from online...
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DR. LAMPE
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Dr. Frank Lampe
Nov 43 min read
How much does online marketing consulting cost for SMEs?
As an entrepreneur who wants to develop and implement your online marketing strategy, it is important to carefully weigh up the...
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Dr. Frank Lampe
Nov 43 min read
Online Marketing for Startups
Startups often face the challenge of growing quickly with limited resources and little awareness. One example that illustrates the value...
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Dr. Frank Lampe
Oct 295 min read
Affiliate Marketing - is it for us?
Affiliate marketing is a form of performance marketing in which companies (merchants) pay partners (affiliates) to refer customers or...
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Dr. Frank Lampe
Oct 295 min read
B2C vs. B2B Online Marketing: A Comparison
With a few exceptions, almost all companies face the challenge of marketing their products and services effectively online. The approach...
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